Sunday, April 5, 2009

Type 4-Conference

Revised Conference Paragraph 

Typography has always been around us and we see it every day. The type we don't see every day is what interests us here at the "Light on Type" Conference and we would like to share these ideas and these creative methods with you. Over the weekend we will be shedding some light on new ways on how typography can be produced and also generated. We will be having demos, lectures from artists such as Fred Eerdekens and also break out sessions which will give you an opportunity for some hands on learning and discovery. Our goal is for you to have a great time here and leave with an insight on how to make your typography stand out from all the rest and also how to create an experience for those who see your work.


Revised Artist Paragraph

Fred Eerdekens grew up in Belgium and has created and made some work that really stands out of the ordinary. Fred’s work consists of instillations that involve a strong beam of light, which shine through natural or built structures. He creates words and phrases by casting a shadow and letting the positive or negative space create the letter forms. The installations are pleasing to look at and many times have multiple meanings with them. His work can also at times be poetic but in the end he is always giving us something new to experience and and interact with. Fred's idea of a the meaning of the words in his work is affected by both the word its self and its surrounding. Fred believes that language is inside and outside all at once. In the end, Fred is looking at forming typography in a new way with the use of light and shasdows. Fred will be speaking and also hosting a demo and is willing to share the ways he came to his discoveries and his method use to create his work.

Friday, April 3, 2009

Info Arch Nutcrackers

Here is my new and final direction

Home Page

Mouse over and each nutcracker will turn to its original color

Mouse off nutcracker and back to grayscale and mouse over navigation and gray line shows up signifying a click.

Click on and drop down will appear of that category's options

Click on a sub-label in yellow and those that pertain to that word will go to full color. This will also bring up an info-graphic on the right. A consistent column for small info-graphics to be placed.

Each nutcracker is clickable at any time and will bring up a full view of that nutcracker.

Will bring up any other information like manufacturer if known and then you can click, click to crack to see how the nutcracker would crack but toggle back and forth.

Friday, March 27, 2009

Type Conference


Name:
Light On Type
New ways to create typography

written description:
At this conference graphic designers well see some light shed on some new ways of looking at typography and how it can be generated. The use of the hand is a major part of this experience and moving away from the computer as the tool but using it in a way to just is a way to present the art work. While learning how to bring ordinary type to light, they will also be learning how to create an experience. The conference will contain several break out sessions and workshops that deal with making these experiences with various kinds of medium and then capturing that experiences digitally so it can last forever. The goal is to be able to look at creating type with a different perspective and creating unique and interesting work.

Fred Eerdekens


From Belgian
Fred’s work consists of instillations that involve a strong beam of light, which will shine through natural or built structures that he has altered so when it casts its shadow, it will display a word or a message in the positive or negative space. He is producing great work with his installations because he is truly going through the tedious process of lining up the light source and altering the material and by not using any technical distortions such as photoshop which was done a lot to get a similar affect that he is getting. This makes his work impressive and also respectable. The way he mindfully manipulates light and shadow is remarkable because only at the right positioning of light can the message be read. Also the objects casting the shadows are so simple and basic elements, it is hard to imagine how his mind works when going about creating these interesting pieces of art. Fred while creating these supper structured shadows is also playing with typography and you would never know its there with out the use of the light. The text is built in a way to were the components that make up the contours of the letters are spread out and the text its self is circulating within the piece. His work is strong and unique and also he may be poetic and clever at times, he is always giving us something new to see.

Saturday, March 21, 2009

Final Explorations for TYPE 4

Name of my Method:Lively Lighted

Gentry

Burton logo and text


Burton Light Series 

"Light up the Darkness"

Oakley logo text


Logo applied to Oakley art by: Mel Marcelo

Logo applied to Oakley art by: Mel Marcelo


DESIGNALOGUE BANNER

INFO Arch Final for POV

Here is the final functioning Website for POV on Katherine McCoy and Massimo Vignelli and their Thoughts on Modernism.

Sunday, March 8, 2009